titles added to its service - an announcement notable enough for Amazon to place the news in a large ad directly on its homepage at.
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#HOW TO ADD ANOTHER USER ON NETFLIX TV#
Amazon recently won several children’s TV content deals, including a multi-year deal with Viacom, which sees several well-known Nickelodeon and Nick Jr. The addition of profiles will also help Netflix better compete against Amazon, whose Prime Instant Video has been heavily marketed to parents as an alternative to Netflix. However, the “Just for Kids” section is designed for Netflix’s youngest users - those who are watching cartoons from PBS or Disney, for example - not the older kids who are more apt to actively seek out content they know their parents would disapprove of them viewing.
#HOW TO ADD ANOTHER USER ON NETFLIX PASSWORD#
Although the company today offers a kid’s area called “Just for Kids,” it’s only a change to the user interface of the Netflix experience – there’s no password protection to prevent a child from exiting it, nor are there other parental restrictions involved. The new option is not only useful in terms of the privacy it allows for (no more embarrassing Netflix-watching dates!), it’s also great for parents who do not want their children to have unrestricted access to Netflix’s service. And for those with children, there will now be parental controls. Profiles are basically just user accounts for Netflix, where each family member (or household member sharing a Netflix account, as the case may be) will get his or her own account, complete with a customizable avatar, personalized recommendations and individual viewing history. Netflix user profiles were announced earlier this year at the E3 conference, and some users had already been added to a limited beta test, which allowed them to use profiles on other devices, like the iPad. “We hope to roll out the feature to all members later this summer.”
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“This is a small part of our overall membership,” a company representative states. Update: Netflix has now further explained that only a few people – those in a test group, who use Apple TV – will see the new profiles. However, users still lack the ability to add or edit profiles at this time, even for those who are now gaining access to the new feature. According to several reports, user profiles are partially available on Apple TV devices with the option appearing upon first launch of the Netflix section. The long-awaited Netflix user profiles have made their first appearance ahead of their expected August debut.